Happy 2010! eLearn Magazine has had a wonderfully productive year. With 2009 over, here is a review of some of the highlights and our plans for 2010.
Our biggest news in 2009 was the addition of Jill Duffy, senior editor, ACM headquarters staff, in June 2009. Beginning July 1, 2009, eLearn began a new effort to post more new content, increase readership and traffic to the site, and promote more discussion with user comments.
More content. Since July, eLearn Magazine has been publishing two new articles every week, steadily, in addition to one to two blog posts per week. The range of content has expanded to include not only articles about corporate training and online learning in higher ed., but also: book reviews, research reports, best practices, case studies, tips for both professors and students, trends pieces, and more. Take a look at some of the best content below in the “Top 10 Most Popular Articles.”
Diversified outreach strategy. Readers can find out about the new content by visiting the homepage where it is highlighted, signing up to receive our twice monthly email newsletter, watching for RSS updates (which are synched into ACM’s digital library), and following eLearnMag on Twitter and Plurk. This diversified outreach strategy allows us to reach readers from different sectors of e-learning and different areas of the world, based on their online activity and preferences.
Increased readership. Readership has increased measurably since we started these initiatives to improve content, frequency of content, and outreach. Our strongest month in 2009 was October, when nearly 23,000 people visited the site and looked at more than 45,000 pages of content. Compared to July, October’s numbers showed a 58 percent increase in readership and a 54 percent increase in pageviews! November proved nearly as strong as October, and the statistics for December are forecasted to be just as strong.
International recognition. In the past six months, eLearn Magazine was viewed in nearly every country across the world – 196 countries and territories by Google’s count (which is more than the number of countries recognized by the U.N.) We have yet to make strides in Turkmenistan, Gabon, and a few other places, though it’s good to have clear objectives for the future!
While the overwhelming majority of our readers were in the United States when they visited the site, we saw thousands of readers from each of the following countries: United Kingdom, Canada, Australia, India, German, The Philippines, Spain, Malaysia, Saudi Arabia, and France.
Growing advisory board. We’ve also focused on expanding our advisory board to include new names and faces that represent a e-learning on a much broader and more international scale than in the past, and we hope to continue adding new – and more importantly, highly engaged and motivated – board members and editors in 2010. Our board:
Hend Suliman Al-Khalifa, King Saud University, Riyadh (advisory board) -e-learning higher education issues in the Middle East
Saul Carliner, Concordia University, Montreal (advisory board) -education technology
Janet Clarey, Brandon Hall Research (advisory board) -corporate learning and development, as well as research and analysis
Denise Doig, managing editor, ACM headquarters staff
Jill Duffy, senior editor, ACM headquarters staff
Stephen Downes, National Research Council of Canada (advisory board) -research and education technology
Lisa Gualtieri, Editor-in-Chief
Karl M. Kapp, Bloomsburg University (advisory board) -instructional technology and business operations
Don Norman, Northwestern University and University of California-San Diego (advisory board) -specialized in user advocacy, design
Mark Notess, Indiana University (advisory board) -usability and software development
Clark Quinn, Quinnovation (advisory board) -learning systems design
Allison Rossett, San Diego State University (advisory board) -educational technology and business technologies for learning and performance
Roger C. Schank, eLearn Magazine’s contributing editor and opinion columnist -learning theory, cognitive science, research
More to Come in 2010. We look forward to continuing these efforts to make eLearn Magazine even better in 2010. We have been working on a redesigned web site to better support this endeavor and hope to share more with you on this front in the coming months.
eLearn Magazine is not only for you, but it is by you; please contact us if you are interested in contributing or if you have suggestions for how we can better meet your needs.
And finally: Top 10 Most Popular Articles on eLearnMag.org
From July 1, 2009 to December 22, 2009
1. E-learning 2.0
By Stephen Downes, National Research Council of Canada
2. 10 Things I’ve Learned About Teaching Online
By Michelle Everson, University of Minnesota
3. Tips and Tools for Fostering a Creative e-Learning Class
By Susan Doctoroff Landay, President of Trainers Warehouse
4. 15 Tips for Webinars: How to Add Impact When You Present Online
By Patricia Fripp, CSP, CPAE
5. How Tiny Camcorders are Changing Education
By Laurie Rowell
6. E-Learning Tools for STEM
By Maria H. Andersen, Muskegon Community College
7. Discussion Management Tips for Online Educators
By Jo Macek, Anthem Education Group
8. Threading, Tagging, and Higher-Order Thinking
By Mary Burns, Education Development Center, Indonesia
9. Seven Steps to Better E-learning
By Clark N. Quinn, Director, Quinnovation
10. E-learning, Online Learning, Web-based Learning, or Distance Learning: Unveiling the Ambiguity in Current Terminology
By Susanna Tsai and Paulo Machado, InkiTiki Corporation, Island of Kauai, Hawaii, InkiTiki.com
After last post on marketing without search engines, I decided to follow up with a strategy you can use to get quality free traffic. One of the easiest ways to get visitors to your web site is to spend money. Nothing is more effortless then paying for traffic. But if you can